Tag: ParleGmarketingstrategy

Nov 15

2022

The Hidden Truth About Parle G Biscuits | Why is Parle G still sold for Rs.5? | Case StudyThe Hidden Truth About Parle G Biscuits | Why is Parle G still sold for Rs.5? | Case Study

The Chauhan family of Vile Parle, Bombay established the Parle Products company in India in 1929. Since 1939, Parle has been making biscuits. When India gained independence in 1947, the